Category Archives: Inside Campspot

The day is finally here! We’re so excited to announce the 2023 Campspot Award winners. This year, we’ve announced winners in 12 categories to celebrate as many campgrounds as possible and help campers discover new adventures of every variety. Using proprietary platform data and input from the camping community itself, we’re proud to share that the winners of this year’s awards are shining examples of campground excellence.

See the 2023 Campspot Award Winners

The Best Campgrounds in America

Indian River RV Resort – Indian River, Michigan

Unlike our 11 other categories, the title of “best campgrounds in America” were awarded to campgrounds by camper popular vote! Using proprietary platform data for all bookings, reviews, and internal data, we created a shortlist that campers used to vote for their favorite campgrounds. At the top of the list? Indian River RV Resort!

See the Full List of the 2023 Campspot Award Winners – Best Campgrounds in America 

Best RV Campgrounds

Carolina Pines RV Resort – Conway, South Carolina

To determine the best RV campgrounds, we looked at reservation data, reviews, the quality of the campground listing, and also leveraged expert insight to make selections.

See the Full List of the Best RV Campgrounds 

Best Campgrounds in Canada

Moonlight Bay Tent & Trailer Park – Wilberforce, Ontario

To determine the awards for the best campgrounds in Canada, we reviewed reservation, sentiment, and survey data.

See the Full List of the Best Campgrounds in Canada

Best Tent Campgrounds

Lake Siskiyou Camp Resort – Mt. Shasta City, California

When it came to considering which campgrounds were the best tent campgrounds in North America, we looked at reservation data, the quality of the overall listing, as well as reviews. We also leveraged expert input to make the final selection.

See the Full List of the Best Tent Campgrounds

Best Glamping Campgrounds

Yogi Bear’s Jellystone Park™ Camp-Resort: Golden Valley – Bostic, North Carolina

For the best glamping campgrounds in North America (or should we say, glampgrounds?) We considered reservation data, the quality of the overall listing, and also camper reviews. Expert insight was the final determining factor.

See the Full List of the Best Glamping Campgrounds

Best Campgrounds for Spontaneous Campers

Bonelli Bluffs RV Resort & Campground – San Dimas, California

To determine which campgrounds are the best for spontaneous campers, we looked at mobile app reservation data for reservations made “on the fly.” We provided our experts with a list of parks with super high same day reservations and they selected the final winners using listing information and camper reviews.

See the Full List of the Best Campgrounds for Spontaneous Campers

Best Campgrounds for Families

Carolina Pines RV Resort – Conway, South Carolina

To find the most family-friendly campgrounds, we reviewed campgrounds with the most reservations with kiddos listed on the reservations. We also considered the park’s number of kid-pleasing amenities like pools and playgrounds. Combined with expert insight and a review of the quality of the listing page, we were able to surface the campgrounds sure to delight the entire family.

See the Full List of the Best Campgrounds for Families 

Best Campgrounds for Couples

Lake Siskiyou Camp Resort – Mt. Shasta City, California

When it came to campgrounds for couples we checked our data for campgrounds with the most reservations for two adults. We then reviewed campground photography, the quality of the overall listing, and our experts weighed in to make the final calls.

See the Full List of the Best Campgrounds for Couples 

Best Campgrounds for National Park Lovers

Aloha Beach RV Resort – Port Aransas, TX

To determine campgrounds most ideal for national park lovers, we reviewed campgrounds with the highest number of reservations near national parks. Top campgrounds had to have at least a 70% average occupancy and a minimum of a 4-star overall rating. Our experts then reviewed the overall quality of the campground’s listing to help make the final determination.

See the Full List of the Best Campgrounds for National Park Lovers

Best Campgrounds for Weekenders

Sun Outdoors Paso Robles – Paso Robles, California

Campgrounds with the most Friday and Saturday reservations were the leading indicator for this category. Photography and overall listing information were also considered. Our experts then weighed in to help make the final selection of winners.

See the Full List of the Best Campgrounds for Weekenders

Best Campgrounds for Pet Lovers

Canyon View RV Resort – Grand Junction, Colorado

Pets need award-winning campgrounds, too! For this category, we reviewed reservations made with pets and also considered if campgrounds had dog parks. Experts weighed in and helped us review photography, and the overall quality of the listing information as well.

See the Full List of the Best Campgrounds for Pet Lovers

Best Campgrounds for 55+ Adventurers

Sun Outdoors Sarasota – Sarasota, Florida

To find the best campgrounds for 55+ campers, we started by reviewing our proprietary data for campgrounds with the most reservations made at parks that are 55+ only. We also considered each campground’s photography, quality of the overall listing information, and then asked our experts to weigh in to help make the final decisions.

See the Full List of the Best Campgrounds for 55+ Adventurers 

We hope you’ll take a moment to join us as we celebrate the 2023  Campspot Award winners and acknowledge the hard work of all of these campgrounds leading the industry. Congratulations to all! Thank you for all that you do to provide campers with exemplary experiences. Your campgrounds provide access to not only the outdoors, but to the camping community that we all hold so dear.

Online marketplaces are an important discovery channel for campgrounds, and Campspot continues to make it easy for customers to market themselves on the travel sites that are most important to their parks. Campspot’s latest integration with two of the top travel OTAs expands those opportunities.

Campspot customers now have a variety of options when it comes to choosing an online travel agency (OTA) as part of their larger business and marketing strategy. In addition to exposure on our own camping-specific OTA, Campspot Marketplace, customers can choose from three of the most highly trafficked traditional travel marketplaces—Booking.com, Airbnb, and Vrbo—to list their lodging inventory.

“Online marketplaces are an important piece of the pie when it comes to marketing your campground,” says Campspot CEO Michael Scheinman. “Having a presence on OTAs can help you reach new customers that you wouldn’t find elsewhere. But, we know the real pain for a campground comes from the time and effort required to learn each platform and manage inventory from different places. Our goal at Campspot is not only to help campgrounds sell more site nights, but to also enable parks to manage their distribution channels with ease.”

As with all things, the right strategy is a balance of choosing the right marketing channels for your brand and aiming for a certain percentage of traffic to come from each one, without any one of them carrying too much of the weight.

How are the Airbnb and Vrbo Integrations Different From Booking.com?

Booking.com is a self-service integration where all reservations and communication with guests is handled by the campground. The Airbnb and Vrbo connections are managed by BnBerry—a concierge service that handles the listings for you, from content updates and optimizations to guest inquiries. They manage communication with the guest up until they arrive on-site.

How are Travel OTAs Different From Campspot.com?

Campspot.com is the largest camping-specific OTA with users who are intentional about finding and booking a campground. Marketplace listings are a direct reflection of what’s on the campground listings and can be managed within Campspot.

Travel OTAs will list your lodging sites alongside other more traditional lodging options and therefore can give you access to new campers who might not have specifically been looking for a campground but are open to new and unique travel experiences. In fact, Booking.com notes that “42% of nights booked are for properties other than hotels.”

Searchers are looking for unique experiences, or even just a place to stay near their preferred destination, but they might not have had a campground in mind when they started their research. Appearing on one of these OTAs can open up your campground to a new segment of guests.

Whether it’s a camping-specific or travel-focused, OTAs can help campgrounds reach new customers where they are already looking and planning their trips

How to Choose an OTA

Business strategy, marketing opportunity, and brand alignment are some of the things to consider when choosing an OTA. Think about which platform attracts the type of customer you are looking for, and how you want to leverage OTAs for your business. Are you looking to fill last-minute vacancies? Are you hoping to attract a new kind of guest?

In the end, however, the OTA should be a reflection of your brand, regardless of marketing channel. This includes the listing itself but also all the backend rules you have in place on your own website.

You can learn more about this in our blog titled How to Make OTAs a Part of Your Business Strategy.

And if you’d like to learn more about this latest travel OTAs integration, visit our support center where you can find answers to frequently asked questions and information about how to get started. Or contact our sales team directly to discuss this, along with other revenue-generating integrations.

Get Growing with Campspot

Learn how to identify areas of growth opportunity for your campground like travel OTAs and more in our free ebook below.

Campspot’s new revenue-driving feature is live for U.S.-based Campgrounds. With Campspot Accelerator, third-party ancillary products (like insurance) and offers from premier partners across the outdoor industry will appear on the campgrounds’ Consumer Booking sites. Campgrounds can sign up and get paid, as a portion of the revenue generated from these placements will be automatically returned to the campground. Or there is always the option to opt out if they don’t want to participate.

What it Means for Your Campground

Campspot Accelerator placements on Campspot are intentionally selective and thoughtfully designed to create the most value for the consumer while maximizing the potential for the campground. We are launching with two high-value partners: RVshare, an RV rental website, and Sensible Weather—whose Weather Guarantee, an insurance-like product, reimburses campers’ reservation costs when rain impacts their experience. According to a recent survey, weather is the most stressful part of planning a camping trip. Campspot Accelerator will now put this offer, available for purchase, directly on your booking site to help increase camper confidence and enhance the overall experience.

About RVshare

For campers who may be looking to rent an RV for their upcoming trip, this RV rental website connects RV owners and renters. With Accelerator, display ads will appear in relevant sections of campground consumer booking sites that link to the RVshare site.

About Sensible Weather

This climate tech and insurance company can help campers alleviate the number one worry they have when it comes to booking a campaign trip—poor weather! With Accelerator, campers can add, for a small fee, a Weather Guarantee which will reimburse them if it rains during their trip.

Learn More About Campspot Accelerator

Visit our support site to find answers to common questions, including how to sign up to get paid or how to opt out of the program if you do not wish to have these placements appear on your Consumer Booking site. You can also see examples of what these placements will look like.

With Campspot Accelerator, campers get access to offers from relevant outdoor brands that help increase confidence when planning and booking, and add value to the trip itself. Here’s to making your happy campers even happier!

Get Growing With Campspot

 

At Campspot, our team works hard to continuously enhance our campground management and reservation software. This includes consulting with our customers, developing new features within the platform, and building integrations with external partners. We do this to lighten your workload and help you manage a smarter campground!

To kick off 2023, we’re highlighting five top-notch Campspot Software features that you must try this new year. Read on to learn how you can leverage these five tools to grow your business.

1. Text Messaging

In an era of limited attention spans and ubiquitous digital communication, SMS messaging reigns as a highly valuable business tool. That’s why Campspot enables campground operators to text guests currently at their properties, guests checking in the same day, or guests checking in within a certain date range up to 30 days out. There are many texting use cases for campgrounds, such as notifying campers of severe weather, upcoming amenity maintenance, or a limited time promotion.

Streamlined functionality and compliance assurance are two main benefits of texting guests through Campspot. New campers are already prompted to opt in to receive texts when they make an online reservation, which is a crucial legal requirement for businesses. Guests can also opt out of texting at any time without the need for manual tracking. Texts are conveniently sent from one toll-free phone number that’s registered with all carriers to reduce cost and improve deliverability across the United States, Canada, and international numbers.

Imagine the ease of strategically communicating mass messages to your campers, all through one platform at one low cost. Learn how to enable text messaging today.

2. Mailchimp Integration

In addition to text messaging, emailing remains a tried-and-true method for communicating with customers. Mailchimp is one of the most popular email marketing platforms and integratesdirectly with Campspot. Our software automatically imports your Campspot customer data into Mailchimp. Say goodbye to the hassle of manually exporting and uploading data.

This integration also simplifies audience segmentation for your various marketing campaigns. For example, audience one—guests who are set to check out the next day—could receive an “extend your stay” offer at a discount via Mailchimp, while audience two—past guests who haven’t returned in over six months—could receive a separate promotional email to visit again. Never worry about disorganized audience lists or segmented messaging again.

Mailchimp offers over 300 third-party integrations for Campspot users to explore and incorporate into their email campaigns. Additionally, crafting branded and uncluttered e-newsletters is a breeze with Mailchimp’s drag-and-drop templates. To begin, first sign up with Mailchimp and then follow our step-by-step guide for syncing your Mailchimp and Campspot accounts. New to email marketing? Check out our top email marketing strategies for campgrounds, too!

3. Online Store Add-Ons

The ability for campground operators to sell add-ons through the Campspot reservation workflow has long been a staple feature, and for good reason. While reservations are the bread and butter of campground revenue, they are by no means the only potential income source. By highlighting add-on purchase opportunities directly within the online checkout process, our software creates a low-effort and high-demand revenue stream for park owners.

In addition to selling daily add-ons like golf cart rentals, operators can sell add-ons with quantity. This highly requested feature includes the ability to sell bags of ice, bundles of firewood, T-shirts, and many other quantifiable products. In 2021, Campspot Software customers made $33.3 million in add-on revenue alone—a number which only stands to grow now that add-ons with quantity are possible. Campspot’s integrated point-of-sale system paired with your camp store and endless add-on opportunities means more ancillary income in your pocket. Watch our video tutorial to get started.

Read Next: 10 Best Campground Amenities to Increase Revenue

4. Campspot Analytics

Data visualization is the representation of information through visual elements like graphs, maps, and charts. This ability to clearly view data trends and trajectories is a game changer for those operating in the outdoor hospitality industry, which is why Campspot Analytics was born. Users save time and effort without needing to download CSV files to understand their business performance. Choose from seven dashboards to visualize key campground data at your fingertips, such as an overview of recent booking trends or a real-time snapshot of park occupancy. New dashboards are also regularly added.

If you’re ready to make more data-driven, impactful business decisions, start using Campspot Analytics today. One free Campspot Analytics user seat is included for each park, with the option to buy additional seats as needed.

Read Next: Data and Reporting: How to Track the Health of Your Campground

5. Booking.com Integration

Modern consumers often use online travel agencies to book vacations, given the variety and aggregation of many lodging options on one website. Booking.com is one such online travel agency where over 1.5 million room nights are reserved every day. Through our integration with this hospitality giant, you can crosslist your bookable sites on Booking.com and easily manage them in Campspot. This partnership means vast brand exposure to a new audience of campers who are waiting to discover your property.

New Booking.com reservations will appear in Campspot as normal. For added convenience, certain site type setup rules from Campspot will automatically transfer over: occupancy rules, minimum and maximum stay lengths, advanced booking limits, and resort closed rules. Learn more by reading our full FAQ article.

Get Started Today

While these five Campspot Software features are certainly newsworthy, Campspot offers countless powerful features to support your campground. Join the Campspot Family by simply filling out this form to demo our platform in action. For existing customers, there’s no better time than now to take advantage of texting messaging, add-ons with quantity, Campspot Analytics, and our Mailchimp and Booking.com integrations!

Haley Dalian is a lifelong Michigander who takes advantage of recreation throughout the state’s changing seasons, such as skiing up north in the winter and scuba diving the Great Lakes in the summer. A former Campspot marketing employee, Haley is pursuing a Master of Science degree at the University of Michigan’s School for Environment and Sustainability. She is passionate about solving the world’s sustainability challenges, enjoys performing improvisational comedy, and has never met a potato she didn’t like.

Ready to Grow With Campspot Software Features?

While campground owners across North America are already hard at work preparing for an epic 2023 peak camping season, it’s always helpful to take a moment to look back on how far you’ve come, as well as consider key learnings and insights that will inform your campground business strategy in the year ahead. In that spirit, we’ve crunched some numbers to share an official reca(m)p of the last year.

2022 was an incredible year for campers and campground operators. While the numbers below capture key trends and areas of growth across the industry, what’s equally important is what the figuresreally mean, which, if we had to summarize 2022 in a single word—it’d be more.

• More camping trips
• More time camping
• More exploring far and near
• More revenue driven for campgrounds
• More happy campers

Review the insights below for Campspot’s Year-End Reca(m)p and discover key Campspot features driving revenue for operators, estimated time saved through grid optimizations and online cancellations, the most saved parks on Campspot Marketplace, and more!

2022 was a blast, but we’re only getting started. In 2023, Campspot has BIG things in store for our campground customers.

More Revenue

At the heart of everything we do is our drive to help campground owners reach their business goals, while creating lasting memories for their campers. That’s why in 2023 we will continue to place emphasis on features and business opportunities that drive the most growth for campgrounds.

Optimizations and Automations that Save Time and Seize Opportunities

From Dynamic Pricing and Grid Optimization to Forecast Reporting and Text Messaging, our product is built with time savings and efficiency in mind. In 2023, we’ll remain hyper-focused on our customers and their guests, building features that improve the software, streamline operations, and enhance the experience for both campground operators and campers.

Enhanced Exposure With the Largest Camping-Exclusive Online Travel Agency

Did you know that 92% of customers who book on the Campspot Marketplace are booking at that campground for the first time? Campspot’s Marketplace brings national exposure to your campground for campers planning trips across North America. Many Marketplace customers start shopping on the Marketplace and ultimately book on the campground’s own website, making it a great way to introduce your park to more campers. In 2023, we’ll continue to put marketing dollars behind our customers in new and creative ways to help campers discover your park.

Integrations

Over the last year, we’ve added integrations like Mailchimp and Booking.com in an effort to drive more revenue and improve the ease of use of our product. Campspot customers can expect to see additional partnerships and improvements throughout the coming year that will help you take your business operations to new heights!

 

From all of us at Campspot, thank you for a phenomenal 2022. Here’s to making 2023 a year of continued growth and success. We’ll see you out there!

Ellie Burke is the content & SEO manager at Campspot. Hailing from the Finger Lakes region of western New York, she lives for all things family, food, farming, and wide open spaces. Connect with her on Instagram @ellieburkebooks.

In an online world, marketing tactics seem both endless and endlessly evolving. One tactic that remains a staple in any business owner’s toolkit, however, is email. Hubspot, a software provider for marketing tools, collected some telling email stats that demonstrate its power and reach as a communication channel. They found, for example, that “there are 4 billion daily email users, and that number is expected to climb to 4.6 billion by 2025.” They also discovered that “77% of marketers have seen an increase in email engagement over the last 12 months.” In other words, email is not going away!

Campspot users know the power of this marketing and communication channel well. In fact, an integration with Mailchimp—one of the most popular email marketing platforms—has been a top requested feature from Campspot users. Now it’s a reality.

What the Integration Means for Parks

Prior to the integration, Mailchimp users could not easily sync their Campspot data, which required them to export guest reports to a CSV file, and then upload the file to Mailchimp in order to create marketing audiences. As of today, this integration will automate the import of customer data into Mailchimp by syncing with your customer/reservation data in Campspot.

It also unlocks a whole world of capabilities through more than 300 third-party Mailchimp integrations.

Email Use Cases for Campgrounds

In their State of Marketing Trends Report, Hubspot shared the top reasons companies use email marketing: to improve customer loyalty and retention; increase revenue/sales; and generate leads. These types of insights can help you identify strategies for reaching out to your audience.

The integration between Campspot and Mailchimp makes it that much easier to send targeted messages to certain groups of campers. You could, for example, send an email to guests who are currently on-site to share reminders about campground policies or events happening during their stay. Or, maybe you want to email upcoming reservation holders to share add-ons they can purchase from your store in advance of their trip or to provide more information about things they can do nearby. Now you can with ease! You can also email past campers or loyal visitors with special offers and promotions.

However you communicate with your guests, email provides a reliable and consistent way to get your messages out, and the integration between Campspot and Mailchimp means it’s easier than ever to get those messages to the right people.

What if I don’t use Mailchimp but want to?

The integration is here for you whenever you want to get started. Simply start by creating an account with Mailchimp. If you already have a Mailchimp account and want to connect to Campspot, visit our support article for step-by-step instructions on how to get set up.

To learn more about how to use email as an effective marketing channel, read Email Marketing Strategies for Campgrounds.

Campspot’s on a mission to make happy campers—which is why we’re committed to providing a secure solution for our campground owners and managers so that they can focus on delighting their guests. When it comes to prioritizing security for our customers (and their customers!), we believe in making the right investments, such as employing Campspot team members dedicated entirely to governance and compliance, and securing trusted third-party industry certifications for our product and services. We strive to follow industry best practices and select and build tools that adhere to industry guidelines in an effort to continuously improve our security. That’s where SOC 2 comes in!

What is SOC 2?

Pronounced “sock two,” SOC 2 stands for “service organization control 2.” Which might still sound a little confusing….Essentially, it is a voluntary compliance standard that’s used to evaluate software as a service organizations such as Campspot. The standards were formed by the American Institute of CPAs (AICPA) to help organizations manage customer data. The compliance standards assess five key areas:

• Security
• Availability 
• Processing integrity 
• Confidentiality
• Privacy 

Why Is SOC 2 Important for my Campground Business?

To obtain SOC 2 Compliance, it means that a company has demonstrated that it maintains a high level of information security. This means that Campspot has rigorous controls and policies in place to protect our customers (and their customers) information.

What’s the Difference Between SOC 2 Type 1 and Type 2?

According to the AICPA, a type 1 report includes “management’s description of a service organization’s system and the suitability of the design of controls,” and type 2 reports “on management’s description of a service organization’s system and the suitability of the design and operating effectiveness of controls.”

Our VP of Finance & Governance, Jill Mast breaks it down in layperson’s terms:

SOC 2 Type 1

This is confirmation that we have controls and policies in place that adhere to the AICPA’s guidelines.

SOC 2 Type 2

This goes one step further where they audit the effectiveness of these controls and policies and tests to ensure that what is in place is being followed and is performing as intended.

What About SOC 1? What’s the Difference Between SOC 1 and SOC 2?

SOC 1 reports are more focused on financial controls, whereas SOC 2 focuses more on organizational areas related to operations and compliance.

Which Types of Certification Does Campspot Have?

SOC certification is a long and rigorous process. As of June 30, 2022, Campspot is SOC 2 Type 1 certified. We also maintain compliance with the Sarbanes-Oxley Act of 2002 (SOX Compliance).

What Does Campspot Do to Maintain that Certification?

Our dedication to safety and security doesn’t stop at certification. We’ll be reviewing our processes annually in order to ensure continued compliance.

“Campspot monitors, corrects, and improves its internal processes that we have put into place during the SOC 2 Type 1 audit. These processes include code reviews for production changes, auditing workflows from when code is committed to Campspot’s repositories until it goes live on our production servers, and ensuring only authorized, authenticated personnel have access to customer data.  We’re also performing additional disaster recovery and business continuity operations in order to validate that all our customer data is accurate and correct across our backups and data centers.  Additionally, we have stronger policies in place around removing customer data, both upon request and for those customers who no longer do business with Campspot.” – Aaren Twedt, Governance and Compliance Lead

What’s Next for Campspot’s Security?

Campspot’s next step is to be SOC 2 Type 2 certified. We are actively working toward SOC 2 Type 2 certification and are eager to let our community know when we reach that milestone.

 

Want to learn more about how Campspot prioritizes security and makes happy campers? Request a demo below to chat with a campground reservations software expert. To request our SOC 2 Type 1 Compliance report for the full nitty-gritty details, reach out today!

Learning a new tool is never easy; becoming a super-user is even harder. Add to that the time it takes to train new employees every season. Enter the Campspot Certification program! It’s a self-guided training course that’s designed to help users (old and new alike) navigate the software.

We know how much easier it is to use a system that you know well. It saves time on tasks that might otherwise be time consuming. This course is meant to help you learn how to use Campspot, and all its time-saving, revenue-generating features with ease, no matter what you need to do. From logging in and resetting your password, to editing reservation details, invoice amounts, and guest profiles, to creating rules for pricing, occupancy, and more, this program covers it all.

Become a Campspot Wizard

Each module contains written and video content. Trainees will also receive access to the Campspot demo environment where they can practice the workflows covered in the course material.

The Campspot Certification program contains a series of modules, and each of those modules contains a group of lessons, most of which take anywhere from 3 to 7 minutes to complete. The entire course is estimated to take about 4 to 5 hours.

It’s Not Just for Campspot Users

You don’t have to be employed at a campground  using Campspot to take this course. If you’re a Workcamper or seasonal employee and you want to add eye-catching skills and certifications to your resume, this course is for you, too!

Upon completion of each level you’ll receive a certificate and a digital badge that you can put on your resume or add to your LinkedIn profile.

How to Get Started

Sign up for the self-guided course.

Click “sign up” in the upper right hand corner.

And if you are new to talentLMS, the system we’re using to host the course, and need help navigating that tool, this support article can help.

Get Started

Tracking performance and measuring the growth of your business shouldn’t be rocket science, which is why we are excited to introduce Campspot Analytics, our new reporting tool that does the time-consuming math for you.

With Campspot Analytics, Campgrounds can access valuable data in visualized dashboards dedicated to tracking performance, and quickly answer core business questions without needing to download a CSV. Spend less time in spreadsheets and more time making data-driven decisions!

 

How Campspot Analytics Works

As part of the early access program, campgrounds will receive an email to set up their Campspot Analytics account. Every park gets a FREE seat with the option to buy additional seats. The same applies for groups with multiple parks—there will be one free seat allotted for each park.

Users will have access to a collection of standard dashboards which include:

• Park Overview – An overview of recent booking trends and active feature statuses 
• YoY Metric Comparison – An easy view of your park’s Occupancy, Site nights, Revenue, ADR, and RevPAR over the previous year 
• Operations Summary – An overview of today’s activities at your park including arrivals, departures, and add-ons
• Campspot Value – A summary of Campspot’s revenue-driving features and the impact they have on your park
• Occupancy Pace Report – An overview of your park’s occupancy on future dates to help with revenue optimization
• Portfolio Overview (for businesses with more than one park) – An overview at the organization level of what is happening across your portfolio

New dashboards will be added on a regular basis.

Features and Benefits 

To access the dashboards, all you need to do is log into Campspot Analytics by clicking on the “Campspot Analytics” button on the Reports page within the app. Through these dashboards, parks can track daily activity, compare year-over-year activity on key metrics, watch reservation growth, measure revenue generated by Campspot features, and more. There is even an aggregate report called Portfolio Overview for larger multi-park organizations that want a collective view of the business.

You can also schedule reports to be sent to your inbox on a regular basis or have them sent directly to investors or analysts.

Pulling and analyzing data is often a manual process that takes math, pivot tables, and mental gymnastics to complete. We want to empower Campspot users with the metrics that matter so you can make meaningful and impactful decisions for your business.

Campspot Analytics gives you access to the most important information in a visual and interactive way, which allows you to keep an eye on business trends and core metrics on a regular basis.

And if you ever find yourself missing Monday morning math or wanting to dig deeper into raw data from the spreadsheets, you can still access raw data for download via our comprehensive catalog of CSV reports.

Campspot Analytics Resources

You can find all supporting documentation for Campspot Analytics in our support center.

What to Expect Next

Campspot customers will receive an email invitation for their free seat. If you don’t receive the invite, or if you want to add additional seats, reach out to our customer success team at customersuccess@campspot.com.

If you are interested in learning more about Campspot and whether it’s right for your campground business, contact our sales team. 

 

Did you see the news? You might have caught us on PR Newswire, Yahoo! Finance, or Woodall’s. Within a twelve month period, from May 2021 to May 2022, Campspot processed over $1B in gross bookings made in camping reservations!

On average, parks using Campspot saw an increase of 17% year over year in sales and the total revenue of parks on Campspot grew by 467% comparing Q1 2022 to Q1 2021. In the same timeframe, traffic to Campspot Marketplace increased by 232%.

And while this growth is all about an increase in camping sales, it’s also an important signal to the larger state of the outdoors industry and culture shifts. More people are turning to the outdoors industry and not just taking a camping trip, but adopting a camping lifestyle. In fact, in the first ever Campspot Outdoor Almanac, we discovered that 96% of campers say camping improves their mental health and nearly 60% seek out connection with others during their camping experiences. For many, camping is a lifeline that not only connects us with nature, but with each other.

That’s why we’re so excited to see this growth. To celebrate, we want to take a moment to pause and thank the campground owners who make incredible camping experiences possible. In 2021 alone, 578,157 Campspot campers booked trips and spent time in the great outdoors because of your work and dedication to delivering an exceptional camping experience.

That’s one heck of a lot of s’mores!

Here to say thanks for all that you do is Campspot CEO, Michael Scheinman.